In view-point of digital printing, folding carton is the biggest part of package but not more digitalized than labels yet.
16% of this market is occupied by food and 14% by health and personal care with huge potential of digitalization.
The folding cartons market is particularly suited and for digital printing because nearly all folding cartons are produced using analog print. It is a large market ripe for penetration by digital processes. Additionally, most of the applications involve single-sided printing on paperboard, and there is little or no concern about contact with food. Hence, the B2 sheet size, typically used for commercial printing, is also suited for folding cartons.
Folding cartons need branding and tracing information by digital printing and also need digital finishing solution for sheet-fed die cutting and creasing, even folding for higher level of automation.